X CLOSE INFO
Flipit: The unique British folding chair that's now defending its copyright
in the far east…

Imitation is said to be the sincerest form of flattery, so perhaps the manufacturers in
China who have copied this innovative design can see its real potential. Through
consistent marketing under the Flipit brand, The Folding Company are able to prove
not only that they own the rights to the unique mechanism, but that they consistently
promote the brand in the furniture market. Supported by research at Oxford University,
Direct Design are now developing this problematic situation into a positive marketing
story for the Flipit chair... www.justflipit.net

X CLOSE INFO
Flipit: The unique British folding chair that's now defending its copyright
in the far east…

Imitation is said to be the sincerest form of flattery, so perhaps the manufacturers in
China who have copied this innovative design can see its real potential. Through
consistent marketing under the Flipit brand, The Folding Company are able to prove
not only that they own the rights to the unique mechanism, but that they consistently
promote the brand in the furniture market. Supported by research at Oxford University,
Direct Design are now developing this problematic situation into a positive marketing
story for the Flipit chair... www.justflipit.net

X CLOSE INFO
Flipit: The unique British folding chair that's now defending its copyright
in the far east…

Imitation is said to be the sincerest form of flattery, so perhaps the manufacturers in
China who have copied this innovative design can see its real potential. Through
consistent marketing under the Flipit brand, The Folding Company are able to prove
not only that they own the rights to the unique mechanism, but that they consistently
promote the brand in the furniture market. Supported by research at Oxford University,
Direct Design are now developing this problematic situation into a positive marketing
story for the Flipit chair... www.justflipit.net

X CLOSE INFO
Flipit: The unique British folding chair that's now defending its copyright
in the far east…

Imitation is said to be the sincerest form of flattery, so perhaps the manufacturers in
China who have copied this innovative design can see its real potential. Through
consistent marketing under the Flipit brand, The Folding Company are able to prove
not only that they own the rights to the unique mechanism, but that they consistently
promote the brand in the furniture market. Supported by research at Oxford University,
Direct Design are now developing this problematic situation into a positive marketing
story for the Flipit chair... www.justflipit.net

X CLOSE INFO
Flipit: The unique British folding chair that's now defending its copyright
in the far east…

Imitation is said to be the sincerest form of flattery, so perhaps the manufacturers in
China who have copied this innovative design can see its real potential. Through
consistent marketing under the Flipit brand, The Folding Company are able to prove
not only that they own the rights to the unique mechanism, but that they consistently
promote the brand in the furniture market. Supported by research at Oxford University,
Direct Design are now developing this problematic situation into a positive marketing
story for the Flipit chair... www.justflipit.net